http://observer.guardian.co.uk/focus/story/0,6903,319350,00.html
"The epitome of casual 'geek chic' and organised within the warranty of their Palm Pilots, they sip labour-intensive café lattes, chat on sleek cellphones and ponder the road to enlightenment. In the US they worry about the environment as they drive their gas-guzzling sports utility vehicles to emporiums of haute design to buy a $50 titanium spatula; they think about their tech stocks as they explore speciality shops for Tibetan artefacts in Everest-worthy hiking boots. They think nothing of laying out $5 for a wheatgrass muff, much less $500 for some alternative rejuvenation at the day-spa - but don't talk about raising their taxes."
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